On April 1, the so-called “front page of the Internet” introduced what it calls “The Button” along with a 60-second countdown clock. Each time the button is pressed, the clock resets, but only Reddit account holders who were active before April 1 are allowed to press it (so no one can sign up now, just to push the button), and they can only press it once.
“As of this writing, 751,354 people have pressed the button,” writes John Patrick Pullen for Time, “and in the age of quantified everything, it’s a remarkable (though quite possibly useless) study of patience, popularity, the global reach of Reddit, crowd mentality and total irreverence.”
What happens when the clock hits zero? No one knows. So far, the longest it has gone unpressed has been 27 seconds. Still, given the fact Reddit has a finite number of users, the button won’t be active forever. (Time)